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Freaking Sweet Coffee Packaging

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While navigating the caffeine isle at the grocery store today my design-radar was set off by this lovely type based coffee packaging. I’m such a sucker for this stuff!!! It almost looks as if it was done on a letter press.

The coffee itself is smooth, kind of like starbucks breakfast blend.

Ugly Mug Coffee is designed by Young and Laramore.

And….the icing on the cake: even the little clip says ugly mug!!! :)

[2] Comments
Posted in Boston, coffee, design, Graphic Design, Package Design, type, Web 2.OH

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2 Responses to “Freaking Sweet Coffee Packaging”

  1. Nick says:

    oOOOooOOOOoo!!! I love the detail

    August 8th, 2008 at 7:36 am

  2. rob christianson says:

    this is the best coffee packaging i’ve ever seen. I’d buy it just for the attention to typography!

    August 11th, 2008 at 10:04 am